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What You Need to Know Before Advertising on Facebook

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Tags: advertising, Facebook, marketing, new customers, social media
Uploaded by: akaiser
Description: Advertising on Facebook can be a useful way for many companies to land new customers and increase sales. But don't even think about advertising on the big social media site without having a plan in place first, says Entrepreneur writer Mikal Belicove. He recommends taking these steps before you get started: 1. Set a budget for a specific amount of time the ad will run. 2. Determine what your message -- what it is you're trying to communicate -- will be. 3. Know who you're trying to target with your message. Source Entrepreneur